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    what u.s. pharmacy chain is testing out cooler screens at some locations, prompting a mixed reaction from consumers and criticism on social media?

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    Walgreens Shoppers Are Outraged About Its New Fridges and Freezers

    Walgreens has made a major technological upgrade to the fridges and freezers its stores that has left some shoppers outraged.

    Smarter Living

    Walgreens Shoppers Are Outraged About This Major Change to Stores

    A RECENT UPDATE TO EQUIPMENT IN THE STORE HAS LEFT SOME CUSTOMERS FUMING.

    By ZACHARY MACK MARCH 14, 2022

    Shutterstock

    Having a trusted pharmacy and drugstore nearby like Walgreens is vital for access to products like over-the-counter medicines, cosmetics, vitamins, and even everyday necessities—not to mention prescription medications. During the COVID-19 pandemic, they took on an even more critical role by providing access to vaccines and reliable testing for the virus. But now, Walgreens has made a change to its stores that has left some shoppers outraged. Read on to see why customers are getting angry with the drugstore chain.

    Things in Your Freezer You Should Toss Out

    RELATED: If You Shop at Costco, Prepare for This Major Price Change in June.

    Walgreens customers are angry about new screens added to the store's fridge and freezer doors.

    iStock

    Some stores go to great lengths to enhance their customer experience by adding new features, updating the checkout process, or focusing on new products. But according to some angry customers, Walgreens has recently changed its fridge and freezer sections by swapping out clear glass doors with animated digital screens that can make it all but impossible to see what's inside, CNN Business reports.

    Customers are angry that they can't easily see what's inside coolers.

    Shutterstock/progressman

    The latest technological upgrades come from a startup called Cooler Screens, which replaces the clear glass doors in display refrigerators and freezers with an opaque door. The screens aim to make the shopping experience easier for customers by using cameras and sensors to show what's inside, as well as highlighting prices, sales or discounts, and other product information. But instead, shoppers are finding the experience to be more confusing than helpful and are taking to social media to air their grievances, CNN reports.

    "The digital cooler screens at Walgreens made me watch an ad before it allowed me to know which door held the frozen pizzas," one frustrated customer said in a Tweet.

    "Why would Walgreens do this?" another customer bemoaning the new screens posted on TikTok. "Who on God's green earth thought this was a good idea?"

    RELATED: For more up-to-date information, sign up for our daily newsletter.

    The technology company says the new screens offer plenty of benefits for stores.

    iStock

    However, Cooler Screens isn't just limited to Walgreens. In June, the company said it was ramping up its rollout that COVID-19 had delayed to clients such as Walmart, CVS, and Kroger, AdWeek reports. The company's biggest initial expansion deal with Walgreens expected to see screens installed in 2,500 locations, with 1,400 set up by the end of last year. Overall, the roughly 10,000 screens that have already been installed in a variety of stores are viewed by more than 90 million customers each month, the company tells CNN.

    Cooler Screens says the updated doors can be beneficial to stores by helping to keep track of inventory and saving energy by allowing customers to shop with the doors closed. They can also help customers with poor eyesight find the product they're looking for, a rep for the company told Slate in 2019.

    But part of what has unnerved privacy advocates is that the same screens you're watching in the cooler aisle are also watching you back while you shop. Sensors and cameras pointed at shoppers can detect the approximate age and gender of people peering into fridges, allowing them to serve more specific ads based on demographic interest and tracking the technology's effectiveness.

    Customers are still confused by how the technology is supposed to work.

    Shutterstock/Ben Harding

    While many argue that the focused ads can help retail stores bring in more money from big brands, many customers are still confused by the change. Some shoppers attempt to use the displays as touch screens, while others assume they're voice-activated. And there are still reports that the screens can inaccurately display what's inside when items go out of stock.

    One expert argues that the change may be jarring for people who aren't looking to be bombarded with product placement. "People really appreciate their routines. They're not always seeking excitement," Julio Sevilla, PhD, an associate professor of marketing at the University of Georgia who studies consumer behavior, told CNN.

    Source : bestlifeonline.com

    Today's news in 10 minutes

    March 18, 2022

    Today's news in 10 minutes

    Updated 0154 GMT (0954 HKT) March 18, 2022

    CNN10: The big stories of the day, explained in 10 minutes 10:00

    (CNN)March 18, 2022

    The rising costs of jet fuel are starting to impact airline ticket prices, and today's show explains several factors involved. For the first time since 2018, the U.S. Federal Reserve has raised interest rates. In the French capital, the Eiffel Tower grows taller by 20 feet. And at MIT, researchers develop a kind of "listening" fabric.

    1. What kind of learning was criticized over differences in access, parents needed at home, lower test scores, and impacts on students' mental health even though it allowed them to connect during the Covid pandemic?

    2. What was established by the Calder Act of 1918, which the U.S. (and dozens of other countries) continue to observe today?

    3. What was the name of Ernest Shackleton's ship that became trapped and crushed in the Antarctic ice in 1914, staying well preserved up to its recent discovery?

    4. What U.S. pharmacy chain is testing out "Cooler Screens" at some locations, prompting a mixed reaction from consumers and criticism on social media?

    5. Guinness World Records just certified the highest "tea party," which was held last May at what location?

    close dialog

    6. Some experts on international affairs are concerned that following Russia's invasion of Ukraine, China may be considering an attack on what island?

    7. Why are some U.S. car models (like the Ford Explorer) now being sold without certain features, such as rear passenger climate control and gas mileage improvement systems?

    8. If the U.S. House of Representatives passes similar legislation to the Senate (and the president signs it), America would permanently observe kind of civil time?

    9. What is the name of the centuries-old cathedral in Paris that was damaged by fire in 2019 and is still revealing secrets during ongoing excavation work?

    10. For the first time since 2018 -- and because inflation was not improving on its own -- the U.S. Federal Reserve took what action this week?

    Click here to access the printable version of today's CNN 10 transcript

    CNN 10 serves a growing audience interested in compact on-demand news broadcasts ideal for explanation seekers on the go or in the classroom. The show's priority is to identify stories of international significance and then clearly describe why they're making news, who is affected, and how the events fit into a complex, international society.

    Thank you for using CNN 10

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    Source : edition.cnn.com

    Walgreens replaces fridge doors with digital screens in test stores

    The technology comes from Cooler Screens. CEO and co-founder Arsen Avakian says he started the company when he saw the customer experience gap between shopping online and shopping in a physical store and wanted to bring the experiences together.

    Walgreens replaces fridge doors with digital screens in test stores

    New tech in Walgreens brings mixed reactions, confusion online

    CNN, CNN BUSINESS

    By CNN Business staff

    Published: Mar. 14, 2022 at 5:01 PM UTC

    (CNN) - In some Walgreens locations, glass refrigerator and freezer doors have ben replaced with digital screens as part of a pilot program.

    Some people took to social media to say they do not like them. For example, digital doors were seen showing product that was not inside when opened.

    “What if you’re sold out of something and it doesn’t register?” @robtechclips asked. “If only there was a way that we could see inside of a freezer - you know, like a glass door.”

    The technology comes from Cooler Screens. CEO and co-founder Arsen Avakian says he started the company when he saw the customer experience gap between shopping online and shopping in a physical store and wanted to bring the experiences together.

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    “We’re creating this hybrid experience, right?” Avakian said. “You are shopping in a physical store, and all the best that comes with it … but you get the benefit of as if you’re shopping online and having all this richness of information and content and interaction.”

    The company tries to create what it calls a “retail media network.” Brands pay Cooler Screens to run ads, and retailers such as Walgreens share a cut from the advertisement.

    Sensors and cameras are set up inside and outside of the fridges to track consumer activities.

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